videoJuly 20, 2026 · 3 min read

How to add text or captions to a video (free)

Overlay a title, caption or meme text on a video clip — with control over position, size, colour and outline.

Text turns a silent clip into something that works without sound — a title card, a caption, a call-out, or a classic top-and-bottom meme. Since most social video is watched on mute, on-screen text is often what makes it land.

Step 1

Add your clip

Drop a video into the Add Text to Video tool; your caption previews live over the footage.

Step 2

Write and place it

Type your text, then choose a position, size and colour. Turn on an outline or background plate so it stays readable over busy footage.

Step 3

Export

Render the caption into the video and download it.

Keeping text readable

White text with a thin black outline reads over almost any background — that's why memes and captions use it. If your footage is bright or busy, add a semi-transparent background plate behind the text instead.

Making a meme

For the classic bold, uppercase top-and-bottom caption style, use the dedicated Meme Maker — it applies the Impact look automatically. There's an image version too for still pictures.

Add Text to VideoOverlay a caption with position, size and outline.